Media sebagai Agen Budaya: Podcast sebagai Sarana Edukasi dan Pelestarian Kearifan Lokal

Gadis Anastasha Azhani; Eko Purwanto; Devita Lestari; Meisia Nailah Putri; Dian Cahyani

doi:10.47134/diksima.v2i3.211

Authors

Gadis Anastasha Azhani Universitas Muhammadiyah Tangerang
Eko Purwanto Universitas Muhammadiyah Tangerang
Devita Lestari Universitas Muhammadiyah Tangerang
Meisia Nailah Putri Universitas Muhammadiyah Tangerang
Dian Cahyani Universitas Muhammadiyah Tangerang

DOI:

https://doi.org/10.47134/diksima.v2i3.211

Keywords:

Podcast, Kearifan Lokal, Media Digital, Edukasi Budaya, Generasi Muda

Abstract

Di tengah arus globalisasi dan kemajuan teknologi, pelestarian kearifan lokal menghadapi tantangan serius, terutama dalam mentransmisikan nilai budaya kepada generasi muda. Penelitian ini bertujuan untuk mengkaji peran podcast sebagai media edukatif dan strategis dalam mendukung pelestarian serta penyebaran kearifan lokal. Penelitian ini menggunakan pendekatan kualitatif melalui studi literatur yang menelaah berbagai sumber ilmiah dan konten digital terkait. Hasil kajian menunjukkan bahwa podcast mampu meningkatkan kesadaran budaya, memperluas jangkauan cerita tradisional, serta memfasilitasi partisipasi komunitas dalam pelestarian budaya lokal. Dengan demikian, podcast terbukti menjadi media efektif dalam mendokumentasikan, menghidupkan kembali, dan menyebarluaskan kearifan lokal secara inklusif dan relevan dengan generasi digital saat ini.

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